We know how important it is for you to keep reaching for higher performance and excelling in all areas of your life. It’s something you can’t live without, instinctive to you, because it’s how you were made in the image of your creator. Every second, every hour, every day, you strive to better your best! To beat the you that was yesterday. To rise above last year. To excel towards your potential. Why do you do it? Because you know the true prize, excellence. When you ascend and rise above the status quo, that excellence gives you what nothing else in the world can give you. You know excellence can’t be cheated, bought, or stolen. Purchased only by blood, sweat, and tears it fills a place deep inside of you, only it can fill.
We believe that you never reach the peak of your performance or the plateau of your potential. We realize that even when you reach your best yet, there is better yet to come. As a company we are always improving our performance and potential so that we can bring products and services that do the same for you! That’s why the Ascend Sportswear icon was created with two coinciding peaks, a taller peak in the distance of a lower one. The shorter peak representing where you are now, and in the distance the higher peak representing where you are going; up, ascending to higher performance and greater potential in every area of your life. The two peaks of our company’s logo aren’t just an icon, they represent an attitude and a mentality that brings the highest performance and success to those who embody it.
Ascend Sportswear was founded in 2009 on a foundation that high performance and excellence are not just nice to have’s but must have’s in our everyday lives. We believe in the limitless human potential, that we can always be better, and that everyone has excellence within them. It is our purpose as a company to help our stakeholders, employees, and customers ascend to ever higher levels of performance, potential, and excellence!